Your Production Team, Finally in Sync
We build Mastershorts so content teams spend less time managing work across tools and more time making videos people actually want to watch.
Launched in 2026
Our Vision
A world where every creative team runs its content production with clarity, without the usual chaos.
Our Mission
Give every team one clear pipeline from idea to approved cut, so everyone knows what to do next.
We are Part Of
Masterhooks is building a connected ecosystem to help creators thrive. Mastershot is part of that vision, bringing creative teams together to manage content production from brief to final cut.
What We Believe
Clarity First
Everyone knows what they own, what is due and what comes next.
Speed with Care
Ship fast, but never skip the quality check before it goes live.
Built by Makers
We run our own content production on Mastershorts, every single day.
Less Busywork
We automate the handoffs so people can focus on the craft.
Open Feedback
Good reviews are specific, timely and live in one place.
Grow Together
Tools that scale from a team of three to a studio of fifty.
Designed for Two Kinds of People
The people who plan the work, and the people who make it.
Management Team
For producers, leads and channel owners
- See every video's status at a glance
- Spot bottlenecks before deadlines slip
- Approve final cuts in one click
Team Member
For writers, voice talent, editors and designers
- Open your queue and start working
- Find every file you need in one place
- Get feedback pinned to the exact frame
Built Around How Video Production Works
Relay Pipeline with Review Gates
One ticket travels every desk, idea to publish, and only moves on once it passes review.
Frame-Accurate Video Review
Feedback lands on the exact frame, so editors see precisely what to fix and where.
Scene-by-Scene Production
Script, voice and visuals stay locked together scene by scene, so nothing drifts out of sync.
Workload and Capacity Planning
Drag, drop, delivered. See everyone’s load at a glance and keep nobody over their limit.
Pipeline Analytics
See the bottleneck before it costs you a post, with time in stage for every desk.
Customisable Workflows
Your workflow, not ours. Add stages, reorder desks and set review gates in a few clicks.
Start Using Mastershorts
Set up your pipeline, invite your team and move your next content piece from brief to approved cut in one place.
Start free trial